SEO Manager - £50k-£55k - On-site Cardiff.
A forward thinking digital business based in Cardiff is looking for an SEO Manager who thrives on commercial impact to join their growing team and to help shape the direction of technical SEO.
You will help to evolve a high performing SEO strategy that drives qualified leads, boosts conversion, and fuels real business growth. You will provide guidance and direction to junior team members, work cross functionally, and make decisions that have an impact.
You will be leading a tight knit team of SEO specialists and a digital PR executive, working alongside a dedilcated SEO Content Manager to craft strategies that connect search intent with business value.
You will be monitoring performance daily, stay ahead of trends and algorithm changes, and make quick, data led decisions that support growth and resilience.
Your role will involve:
Analyse keyword opportunities, trends and performance to target high-converting users
Stay ahead of algorithm updates, mitigating risks, maximising wins
Audit and enhance technical SEO (crawlability, indexing, Core Web Vitals)
Work with development teams to prioritise fixes that deliver commercial value
Optimise on-page structure, content and user flow for performance and intent
Oversee digital PR and link building campaigns to build authority and trust
Monitor backlink profile health and lead outreach to attract quality traffic
Embed SEO best practices across teams and projects
Use tools like GA4, Ahrefs, Screaming Frog and Looker Studio to make data led decisions
Always tie efforts back to lead gen, conversions and revenue impact
We need you to have:
Solid experience leading or mentoring SEO teams or guiding junior team members.
Strong technical SEO skills with a commercial focus
Fluency in GA4, Search Console, Screaming Frog, Ahrefs, Looker Studio
The ability to explain data clearly and drive confident decisions
A proactive, solutions first mindset and sharp attention to detail
Strong communication and collaboration skills across tech and non tech teams
Passion for results, someone who takes pride in making a real impact
The following would be beneficial:
Familiarity with HTML/CSS for faster fixes and collaboration
Experience with log file analysis or building automated SEO dashboards
Relevant certifications (e.g., GA, Semrush, digital marketing)
Background in influencer partnerships or PR collaborations
This is an exciting opportunity to play a key role in shaping the SEO strategy od the business and being recognised for your achievements.